Almost 100% of my clients tell me they have seen at least one of my videos. Or, many.
We crave relationship with real, honest, caring people. This is how trust is built.
Video is not only the fastest path to Know, Like & Trust - it is your most powerful conversion tool.
Use of Video increases year after year by 34%
I don't think you can consider yourself a Thought Leader on LinkedIn without sharing video. It has become that important.
Emily has also created a great Landing page with wonderful info about creating video. Please check it out!
What are you waiting for?
I spent 2 years getting ready to get ready. I do NOT enjoy doing video. But I do it because it is SO effective.
The competition out there is not getting easier. It's insane.
Static posts are losing reach YOY. Carousels and Video engagement increase YOY.
Thank you so much to everyone that attended our LinkedIn Live on Friday!
Great questions!
This link, will take you to the LinkedIn recording for the LinkedIn Live Session.
Do pay attention to the comments. Answers and resources are provided there as well as the verbal in the recording.
Emily is building a Landing page for Video stats and best practices. I will make a big announcement when it's ready.
When I started collecting stats, it got a little out of control. It's too much for a single newsletter.
Here are some Highlights -
⭐ 42% of viewers who engage with a video go on to view the creator’s profile within 24 hours
⭐ Video consistently gets higher engagement and reach on LinkedIn (up to 5–7× more than static posts)
⭐ The Brain Processes Video as Real Experience. Studies in psychology show that video activates more areas of the brain than text or audio alone, including emotional and sensory processing centers. That makes your message not just understood, but felt and remembered.
⭐ A 60-second video can outperform months of written posts in terms of relationship-building and influence.
⭐ A significant 74% of consumers on the platform prefer authentic, less polished videos over highly produced ones.
Video turns ideas into influence.
So, get over yourself and get started!
Angela
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