Badass Insights

Your Next Client Might Find You Through AI Search — Why LinkedIn Matters More Than Ever

What is going on with Search right now? Everything is changing rapidly right now, and who knows what will last? But at the moment, LinkedIn is feeding search results more reliably than almost anythin... ...more

Blog

April 02, 2026•3 min read

What are the Top Ten Emojis for Creating Clarity and Driving Engagement?

Apple is rolling out 8 new emojis, coming soon, and maybe already here. Almost all widely used emojis come from a global standards body called the Unicode Consortium. Apple, Google, Microsoft, and o... ...more

Blog

March 26, 2026•4 min read

Emojis & the Algorithm - Positive or Negative Effect?

What is the relationship between emojis and the algorithm? Is there one? There IS a relationship, but it's complicated. Yes — emojis can indirectly help performance on LinkedIn, but they are not a d... ...more

Blog

March 19, 2026•3 min read

This One Is For the Financial Professionals

The Biggest Challenges Wealth Advisors Face This will also apply to many other markets. But today, I am going to focus on one of THE MOST CHALLENGING spaces to be for Business Development. As a Weal... ...more

Blog

March 12, 2026•3 min read

Pump Up the Brand - Boosting on LinkedIn

I was in a breakout session today, meeting some folks for the very first time, and Erica asked me about LinkedIn ads. She had heard they were a "ripoff." I concer wholeheartedly. They are not design... ...more

Blog

March 05, 2026•5 min read

Top 2026 Trends for Solos Who are Already Working Their Butts Off

I have been watching the current Marketing Trends come out since the beginning of last December and trying to distill the ones appropriate for Small Firms and Solopreneurs. Here is what I think you s... ...more

Blog

February 26, 2026•4 min read

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